What is AI visibility?

How often AI assistants name your business when people ask them for a recommendation, in which position and in what words. It is to AI answers what a Google ranking is to search results.

Which assistants are checked?

ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Perplexity and Claude. You choose which of them each run asks.

How often are the questions checked?

When you click Run now, or on a schedule: weekly, twice a week or daily. On a schedule, Claude is asked once a week at most.

Each check uses AI credits from your plan, reading the answer included. Scheduled runs cost less than Run now, and Setup shows the credits a month for your schedule. Available on Pro and above.

Can I read what the assistants answered?

Yes. Open a question to read each answer, the brands it names and the sources it cites. For ChatGPT and Gemini you also see the searches the assistant ran.

Can I use it from the API?

Yes. Read the results and start runs through the REST API or from an AI assistant connected through MCP, and get a webhook when a run ends or when an assistant starts or stops naming you.

Home / Features / AI Visibility

AI Visibility

An AI visibility tool that shows when assistants name you

See whether ChatGPT, Gemini, Google AI Mode, AI Overviews, Perplexity and Claude name your business, and which brands they name instead.

Start free today

AI visibility of a hotel across six assistants

People ask assistants which business to choose. sona.to asks six of them the questions your customers ask and shows whether you are named, in which position, how you are described and which brands are named instead. Available on Pro and above.

The questions your customers ask, on six assistants

Add the questions a customer would type before choosing a business like yours. Each run asks ChatGPT, Gemini, Google AI Mode, Google AI Overviews, Perplexity and Claude. Open a question to see which assistants named you, in which position, and read each answer.

Which assistants name the hotel for one question

You and the brands named instead

Every answer is read for the brands it names, their position and how they are described. Your visibility, share of voice, average position and sentiment sit next to the brands the assistants recommend instead, with the change since the last run.

The hotel next to the brands named instead

The sources behind the answers

See the pages the assistants used to write their answers: forums, videos, reference pages, competitor sites and your own pages. Each site shows how often it is used and by how many assistants.

What to fix, then the result

Recommendations come from your latest run: AI crawlers your robots.txt blocks, questions where no assistant names you and sites the assistants rely on when they name other brands. Mark one as done and the next runs measure the change.